Why don’t you just take pictures of every color instead of the swatches?

From a customer email:

You probably know the answer to this question that drives ALL WIG BUYERS crazy. I get dozens of catalogs sent to me online especially around the holidays. Even if they are truly discount catalogs and sell teeshirts for 3 dollars, there are color blocks listed below the item that you can click on and actually see the shirt in that color. If these tiny companies can give you this option, why can’t wig companies that sell $1,000 wigs do the same thing? The other option is to “pay” for a color ring and get reimbursed. I don’t know anyone except a professional reviewer who would actually do this.

The reason, as you’ve mentioned, is the cost.

A tee shirt that is only $3 retail and probably costs about $0.50 wholesale is easy and inexpensive to buy multiples of, so you can easily take pictures of each and every color for very little expense.

Our wigs, on the other hand, are often much more expensive in terms of wholesale cost. The average synthetic wig in our store has a wholesale cost of over $100. That’s for a single unit! On top of that, some of these wigs come in dozens of colors, meaning that we (CysterWigs) could spend over $7000 to take images of JUST the Allure by Jon Renau, for example. Multiply this expense times 350+ different styles, and you’re talking an expense of several hundred thousand dollars for what, at the end of the day, is a helpful appearing marketing gimmick that isn’t as helpful as you might think.

Why do I say that? Because people are not even half as concerned about color accuracy in shirts as they are when it comes to the color of their hair. (I can hardly think of something women are more picky about than the color of their hair!) This means that even if we did put that kind of investment into product images of everything we carry, individual differences between those images and the real thing would still occur, people would still complain, and we would have spent a whole lot of money for something that isn’t really very helpful. (These competing store’s product images are low res and are often pretty bad at representing the colors, for example.)

NOTHING will replace or simulate the act of seeing these wigs for yourself in person. We do the best we can to teach people about colors in a proactive manner via our color spotlight videos, but even those are only going to get you so far.

Hopefully this explanation has been helpful. This should also explain why only the largest stores offer actual product images. (And those images are not always very good at representing the colors, either.)

These are multi-million dollar companies and they can afford it. We are very, very small by comparison. It would take more than 100% of our current profit for a whole year (as of 2017) to do this!

PS: For the record, we do sell a lot of color rings. They are very helpful for most of the brands we carry. 😉


This is an excerpt from our CysterWigs Knowledge Base. Check it out on our private site to see over 500 articles all about our store, wigs, and how to wear the hair!

This is a hate-free zone :)

I want to let it be known that this is a place where we should all come together to be supportive of one another in our respective hair journeys, whether or not we support (or understand) each others’ life paths. This could be a fabulous opportunity to learn from one another, provided we maintain respect for each other’s boundaries.

That goes both ways, y’all. No preachy stuff, but in exchange, give folks space if it seems like they need it; they’ll come around in their own time or they won’t – that’s their right

I’ve always been under the impression that the best way to foster compassion is to show people just how loving and caring you are instead of just focusing on all the things you disagree about. You have hopes, dreams, and people in your life you care very deeply about. You’re a complete package, and by sharing these parts of yourself in casual encounters, the commonalities between you and those you think you have so little in common with become much more difficult to ignore!

I feel like we can love each other and suspend judgement . . . and make this about helping each other feel our best during the times in our lives when we may physically and emotionally feel our worst. We can lift each other up to help each other feel our most beautiful. How cool is that? 🙂


This is an excerpt from our CysterWigs Knowledge Base. Check it out on our private site to see over 500 articles all about our store, wigs, and how to wear the hair!

Why don’t we stock this wig (or brand of wigs)?

There are lots of reasons you might not see one of your favorite wigs or wig brands on Cysterwigs.com:

– We might have tried to carry that wig or wig company in the past, but we didn’t see enough customer interest and discontinued it from the site. Each brand or item adds additional workload on our staff, and we want to make sure that time is spent on the wigs and brands that best serve our customers.

– That wig or brand might not be in line with our vision for Cysterwigs.com. Like the “About us” page states:

– Heather personally vets all the wigs before we list them on the site. If she hasn’t seen it in person yet, then she is going to be reluctant to carry it because she wants to ensure only the best products are listed on the site. It may be coming soon, though!

– Heather won’t list wigs that she would tell friends to avoid. She take this really seriously! Things can end up in this category for a number of reasons: persistent and recurring construction issues, irregular fit problems, visible tracks in bad places, or maybe they just seem grossly overpriced relative to quality.


This is an excerpt from our CysterWigs Knowledge Base. Check it out on our private site to see over 500 articles all about our store, wigs, and how to wear the hair!

How to use our nifty new price matching tool!

We LOVE helping you get the best deal. To help us get down to the business of earning your business, we have installed a fully automated price match request system that can be accessed directly from any product listing on the CysterWigs website!

1. Simply visit CysterWigs.com and take a look at any product on the site that appeals to you. (Let’s use Adriana by Jon Renau as an example.)

2. Look for the Add To Cart button. Right under that is a nifty little gavel that is hyperlinked to our system.

Example:

3. Click on this and a pop up will spring forth with fields for all of the info we need to look into a price match for you!

Example:

Side note: It will also show you what’s in stock! The greyed out colors are sold out. 😉

4. Fill out the form with as much detail as possible, including links to the site you saw the deal on or maybe even a screen capture of the newsletter you received in your email.

5. Hit send.

We’ll take a look and see if we can match — or even BEAT — that deal for you!

Try it for yourself today @CysterWigs.com!

Don’t Get Duped!

Hello, Wig Lovers!

Over the last few months, we’ve recieved reports about our videos being used in other retailers’ ads or posts on Facebook. We want you to know that we appreciate your loyalty and we’re grateful to all of you who have called this out. It feels good knowing that you have our back. We have yours as well. So please, please, PLEASE be careful when you’re shopping online. Don’t assume that we’re working with a retailer just because you see a familiar face featured in an ad. For instance, we all know and love Taz. These places know that as well. That’s why they’ve resorted to using our content to lure you in. So remember this…if you click on an ad and it doesn’t direct you to Cysterwigs.com, you are not dealing with us. Also know that we don’t work with other sites to sell our products. Everything you need can be found at Cysterwigs.com.

Again, please be careful out there. We want you to get the great wig styles you’re looking for, but we don’t want you buying inferior products or getting ripped off. Be smart and go with your gut. If it looks weird and doesn’t feel right, that’s an automatic hard pass.

Thank you for your support and we wish you a happy and safe shopping experience.

Best,

devon